Turning a website into a revenue generating tool

Many traditional business owners still consider a website as a tool to showcase their company profile. They don’t understand the importance of having a functional website, to generate leads and to produce sales opportunities. Digital transformation has become a...

How PoPIA will impact the way we work

As many companies are trying to come to terms with operating within the Covid-19 parameters, the announcement by the Presidency in June regarding several of the remaining sections of the Protection of Personal Information Act (PoPIA) becoming enforced, may have gone...

The future of last-mile connectivity

The autonomous mobility industry is tackling part of the last-mile problem that many commuters encounter when using public transportation by replacing large, diesel buses with a fleet of electric, self-driving shuttle buses that transport small groups of people along...

Data ethics set to have major marketing impact

Customer data ethics has made its first appearance on the Gartner Hype Cycle for Digital Marketing 2020 as it has moved into the Innovation Trigger phase of the Hype Cycle, according to Gartner. Customer data ethics focuses on aligning business practices with moral...