by Kathy Gibson | May 27, 2022 | Trends and Analysis
Any organisation that aspires to make its mark in a new region, needs to have a strong localisation strategy that will help them ingratiate themselves with the locals, earn their trust, and eventually build brand loyalty. By Andrew Bourne, regional manager at Zoho It...
by Kathy Gibson | May 27, 2022 | Trends and Analysis
The demise of the desktop has been predicted for decades, as thin clients, notebooks, netbooks and a variety of other devices were set to take over from this stalwart of computing. By Raeford Liebenberg, manager at Silvermoon Yet the desktop remains, and has even seen...
by Kathy Gibson | May 27, 2022 | Trends and Analysis
The mere act of using your phone or computer to order things that you need, which then show up at your door within hours still seems quite magical. Add to this that those few clicks could boost South Africa’s economic recovery, and the thought becomes quite...
by Kathy Gibson | May 27, 2022 | Trends and Analysis
There has been considerable discussion of Generation Z and their purchasing power. Marketers’ strategies have evolved to communicate with a younger generation that values transparency and authenticity when making purchases. However, before marketers declare...
by Kathy Gibson | May 27, 2022 | Trends and Analysis
As African SMEs feel the pinch of constrained growth following two years of disruption due to the pandemic, business owners are increasingly seeking the benefits of cloud technology to unlock greater efficiency and drive growth. According to Jade Michael, Head of SAP...
by Kathy Gibson | May 13, 2022 | Trends and Analysis
Small, medium and microenterprises (SMMEs) make up the majority of businesses across the world. In fact, around 90% of all businesses are small to medium enterprises, providing around 50% of all employment opportunities. By Alan Shannon, executive for client...
