The move towards contactless technology allows for merchants and acquirers to grow customer card payments without the need for costly point of sale (PoS) hardware, and this will move into mainstream adoption from 2023.
What was initiated as a pilot program by Visa and Mastercard to trial the SoftPOS technology has proven its value and ready for real-world solutions.
SoftPOS is becoming accepted in the world of payment technology: it’s ‘tap and go’ on a mobile device that doesn’t demand either consumer or company invest in any additional or expensive technology; and it’s easy for customers to use without doing anything outside of their normal ‘tap and go’ payment habits.
With the right solution in place, any retailer can introduce SoftPOS to their stores and accept multiple payment methods across credit cards, debit cards, mobile wallets, wearables and more. It taps directly into existing card payment rails while allowing customers to tap and go in new locations away from the till.
Halo Dot, recognising the growing potential and scope of the European market, has incorporated a business in Amsterdam that’s committed to creating a SoftPOS ecosystem for European partners and acquirers. The company has already built its SoftPOS offering on a solid foundation and will take this expertise and proven solution to a market that’s always hungry for innovation and customer convenience.