Pure Storage has come up with a novel way to help customers make the decision to keep their storage on-premise: they’ll pay them for the space and power that the systems will use.

This means customers are effectively paying for just the consumption of storage capacity – so they get many of the benefits of using cloud-based storage while retaining their data onsite, says Daniel Teixeira, systems engineer at Pure Storage.

This is just one of the announcements being made at Pure Storage’s annual conference in Johannesburg.

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