Small businesses form the backbone of South Africa’s economy, yet many struggle with a persistent challenge: finding skilled, experienced workers without breaking the recruitment budget.
By Anton Visser, chief operating officer of SA Business School
While the country grapples with youth unemployment rates exceeding 60%, a practical solution exists that can benefit both struggling job seekers and resource-constrained small businesses.
The answer lies in recruiting graduates from credible learnership programs.
Breaking the Work Experience Paradox
One of the most common complaints from business owners is the catch-22 situation they face when hiring: they want employees with practical job experience, but young people cannot gain that experience without first being employed. This circular problem has left countless qualified young South Africans on the sidelines, including those with university degrees, unable to break into the job market despite having the qualifications and motivation to succeed.
Learnerships solve this conundrum by design. These structured learning programs combine theoretical knowledge with substantial practical on-the-job work experience, creating a pipeline of job-ready candidates who have already proven themselves in real workplace environments. When a learner completes a program through a credible training provider, they emerge with both a nationally recognised qualification and hands-on experience that directly translates to workplace productivity.
The Big Small Business Advantage
While many small businesses cannot afford to sponsor learners through the full learnership journey due to the associated costs and administrative requirements, they are perfectly positioned to benefit from the end-result.
Recruiting learnership graduates offers several compelling advantages that can transform how small businesses approach talent acquisition:
- Cost-Effective Recruitment: Traditional recruitment methods can be expensive for small businesses. Recruitment agencies typically charge 15-25% of an employee’s first-year salary, while recruitment advertising costs add up quickly. By partnering with trusted learnership providers, small businesses gain access to pre-screened, qualified candidates at a fraction of the cost.
- Ready-to-Work Talent: Learnership graduates arrive with more than just certificates. They bring practical skills honed in real work environments, reducing the training and time-to-productivity burden on small business owners. These young people have already navigated workplace dynamics and etiquette, understood professional expectations, and developed the essential soft skills that are often the biggest challenge for new employees.
- Fresh Perspectives and Energy: Young learnership graduates bring enthusiasm, digital literacy, and fresh approaches to established businesses. They often have current knowledge of consumer behaviour and emerging digital technologies, which can help small businesses stay competitive and innovative.
Quality Assurance Through Credible Providers
The key to success lies in partnering with reputable learnership providers who maintain rigorous standards. These organisations ensure that graduates have completed comprehensive learnership programs that balance theoretical learning with substantial practical experience. They serve as quality gatekeepers, screening candidates and providing ongoing support and mentorship that benefits both learners and employers.
Credible learnership training providers also understand the specific needs of different industries and can match graduates with appropriate opportunities. This targeted approach increases the likelihood of successful placements and long-term employment relationships.
Contributing to National Impact
By employing learnership graduates, small businesses become active participants in addressing South Africa’s youth unemployment crisis. This is not just about corporate social responsibility – it represents a practical investment in the country’s economic future. Every young person who successfully transitions from learnership to employment becomes a productive contributor to the economy, generating tax revenue and reducing social service burdens.
The ripple effects extend beyond individual success stories. When young people gain meaningful employment, they support their families, contribute to their communities, and often become entrepreneurs themselves, creating additional economic opportunities.
For small business owners weighing up their recruitment options, the mathematics are compelling. The cost savings from avoiding recruitment agency fees alone can justify hiring learnership graduates. Add to this the reduced training costs, lower turnover rates typically associated with young employees who feel invested in their careers, and the potential for long-term loyalty from workers who got their career (and often life-changing) break with your company.
Moreover, many learnership graduates are eager to prove themselves and often demonstrate higher levels of commitment than candidates who may take opportunities for granted. This translates into better retention rates and stronger workplace culture.
Small businesses interested in tapping into this talent pool should begin by identifying credible learnership training providers to partner with. These providers can provide insights into upcoming graduates and top performers, their specific skills and experience areas, and ongoing support for successful placements. The recruitment process should focus on both technical competencies gained through the learnership and the practical experience components. Understanding where and how candidates completed their work experience provides valuable insight into their readiness for specific roles.
A Win-Win Solution
While small businesses may not have the financial resources to sponsor learners through entire learnership programs, they do possess something equally valuable: the ability to provide meaningful career opportunities for program graduates. This creates a powerful partnership model where training providers develop talent, and small businesses provide the career pathways that transform education into economic empowerment.
For young South Africans, securing employment with a small business after completing a learnership can be lifechanging. It provides the crucial first step into formal employment, offering opportunities to further develop skills, build professional networks, and establish the work history that opens doors to career advancement.
The choice for small businesses is clear: continue struggling with expensive recruitment processes and inexperienced candidates, or tap into a ready supply of qualified, motivated young people who bring both skills and enthusiasm to the workplace. In making this choice, small businesses not only solve their immediate staffing challenges, but also play a vital role in building South Africa’s economic future, one eager, driven learnership graduate at a time.